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SWS
Upholstery Pennsylvania

Apogee Upholstery: Turning Before-and-Afters Into Booked Jobs

A modern, photo-led website that puts the transformation front and center and makes booking effortless.

About the business

Apogee Upholstery brings tired, worn-out furniture back to life. Reupholstery is a before-and-after business, which is perfect for a website, but their work was mostly invisible to the people searching online.

The challenge

The shop relied heavily on phone calls, and their genuinely impressive transformations were not being shown where new customers could find them. They needed a site that showed the work and made booking simple.

What we built

  • Before-and-after galleries as the star of the site
  • Easy mobile booking with photo upload
  • Fabric and specialty showcases
  • Reviews placed up front to build trust
  • Click-to-call for quick questions
  • A clean, welcoming design that feels approachable

How we promoted it

Upholstery is local work that few shops market online well. That gap was an opportunity. Here is how we set Apogee up to be found.

  • Local SEO and Google Business Profile so nearby customers find them
  • Content around their specialties and the kinds of pieces they restore
  • Fast, photo-led pages that load quickly on a phone
  • Easy, multiple ways to start a booking and reduce phone tag

The outcome

What the new site does for them

We do not invent numbers. Here is what the site is built to do, honestly.

Before-and-after work finally visible to people searching online

An easy path from browsing to booking, with less phone tag

A site the shop is proud to send people to

We've received more client inquiries since launching the site.
Apogee Upholstery
Upholstered furniture and fabric detail

We can build you one too

Want a site like Apogee Upholstery's?

We build sites exactly like this for upholstery shops. See our full approach on the Upholstery page, or tell us about your business and we will give you an honest, no-pressure plan.

Let's talk

Ready for a website that brings you work?

Tell us about your business and we'll send back a free, no-pressure review of your current site (or a plan for a new one). We reply within 1 business day.

+1 (717) 823-7814 seva@sevawebstudio.com

Lancaster County, PA. Working with contractors across Pennsylvania.

No spam. No obligation. We reply within 1 business day.